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Ann Coulter Speaks At CPAC

Ann Coulter wasn't invited to CPAC this year but she came to CPAC anyway and gave a speech just down the hallway from the ballroom where John McCain spoke Thursday. The speech was only open to 1000 attendees but you can watch it here on Townhall.com. I guess we'll name this speech, "Ann Coulter's 2008 not-at-CPAC-CPAC speech."

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Lamborghini boss zooms in to meet team

NEW LAMBO: Lamborghini boss Stephan Winkelmann has visited New Zealand after opening two new dealerships in Australia. He is flanked here by Colin Giltrap, founder of the Giltrap Group (L), and Michael Giltrap (R), CEO of Independent Prestige.

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Local Searchers Hunt for Ideas, Not Categories

In recent weeks, bloggers and others have discussed how consumers are adopting a new way to use local search engines, Internet Yellow Pages (IYPs), and local directories. Actually, it's not so much how consumers use local search products but how their search queries are adapting to the changing landscape brought about by technology.

One such interesting blog post by Jennifer Osborne discusses how millennials, the generation born from roughly 1980 to 1995, no longer think in terms of categories like previous generations. This is no small observation, considering there are about as many millennials as baby boomers. Marketers who don't understand millennials may be turning off a large segment of their audience.

Millennials Use Local Search Differently

As Osborne notes, the generations preceding millennials were conditioned by yellow page directories and similar printed directories.


Media Savvy: LuxLife magazine targets Sacramento's super rich

Now this is what a newsroom should look like.

Instead of cube farms and harsh fluorescent glare, there are leather couches with fancy throw pillows and muted track lighting. Instead of a TV bolted to the wall showing cable news, there is a plasma flat screen playing soft-rock videos. Instead of vending machines, there is a fully stocked kitchen.

Yes, LuxLife magazine's offices, occupying a two-story loft above a Starbucks on 65th Street and Folsom Boulevard in east Sacramento, isn't your standard journalistic digs.

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Song's a howling success

We're pumped on the song going international and obviously expect Snoop Dogg to appear in the video with a couple of his `Poochie Mamas','' DraftFCB Creative Alex Dyer said.

Lwindi Ellis, DraftFCB's PR Director, said the song was played to various dog breeds to ensure the concept was valid.

"A series of focus groups were carried out with a range of dogs, from pit bulls to chihuahuas,'' she said.

"The responses were mostly positive with tails wagging, ears pricked and considerable barking.'' It is not the only selective sound going around.

Thanks to another new concept, teenagers are also being subjected to annoying sounds that are inaudible to people over 25.

Called a Mosquito, the unit produces a painful high-frequency noise and can be installed at the entrances of shops, residences and car parks.


 
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